Brand of the Week (28) – Girard-Perregaux

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Brand of the Week (28) – Girard-Perregaux

Thu, 08/22/2019 - 10:00
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WatchAdvisor.com is glad to introduce you a new series of articles aiming at improving your understanding and knowledge of the watch industry. Each week, we will have the pleasure to present in detail a brand and its collections, and in order for you to pick the watch of your dream, we will also provide a selection of our 10 favorite watches. This week, we cover a brand whose founder was obsessed by tourbillons – Girard-Perregaux!

Girard-Perregaux in a Nutshell

Founded: 1791 – in La Chaux-De-Fonds by Jean-François Bautte and Constant Girard

Corporate: Member of the Kering Group

CEO: Patrick Pruniaux (Since 2017)

Revenue: CHF 80`000`000

Price Range: CHF 6`500 – 300`000

Units: 15`000 per year

Employees: + 350

Presence: Worldwide

Collection: Men's and ladies'

 

What does the Brand stand for?

Girard-Perregaux’s history is marked by watchmaking tradition and innovative technologies. It is one of the few watchmakers able to unite all the skills of design and manufacture under the same roof. Even if the brand has launched an incredibly high diversity of timepieces over the years, it never lost its DNA and always respected its roots. In the world of watchmaking, it is always a difficult task to depict your vision and beliefs through your products. However, when looking at Girard-Perregaux’s collection, you can clearly see what they want to express: high quality, fine watchmaking, and a respected and trusted heritage.

 

About the Models

Bridges

This collection takes us back in 1860 when Constant Girard crafted a timepiece that won the first prize at the Neuchâtel Observatory. Obsessed by tourbillons, he devoted many years of his life in designing and redesigning several escapement systems. Ultimately, three bridges were created as a functional element of the watch. Girard-Perregaux thought that these bridges could also be used as an aesthetic element, and he was right! Today, the Bridges collection is one of the most iconic of the brand and is instantly recognizable.

 

Laureato

In 1975, when luxury sports watches were on the rise, Girard-Perregaux decided to present a new collection: the Laureato. At the time, the whole industry was in the middle of the quartz crisis and Girard-Perregaux took this opportunity to create its own in-house quartz movement, equipped in the first Laureato. This is why this collection is so special for Girard-Perregaux, it kept the brand above water while many others were sinking because of the crisis. Over the years, Girard-Perregaux expanded its collection and added mechanical movements to the Laureato line. Today, it is still considered as a very reliable, robust and versatile timepiece.

 

1966

1966 is a year to remember for the brand as it presented its first high-frequency watch movement. Beating at a rate of 36’000 vibrations per hour, this movement reminds us of the brand’s philosophy, of Girard-Perregaux commitment to innovation. The 1966 is characterized by a flat bezel and a round case. Together, these two design elements create a timeless watch, a timepiece for people who appreciate understated excellence.

 

Cat`s Eye

Girard-Perregaux shows once again its talent of creating unique watches with the Cat`s Eye collection. Presented in 2004, it is composed of seductive and mysterious timepieces, feline and magical. The Cat`s Eye collection is a statement of pure excellence, fine watchmaking, and intense history.

 

Vintage 1945

The Vintage 1945 is rooted in the rich history of Girard-Perregaux. Inspired by the Art Deco artistic movement, the collection is composed of squared timepieces, elegant but manly in their sizes. Since 2015, the Vintage 1945 is also available in a variation equipped with the iconic three bridges of Girard-Perregaux.

 

WatchAdvisor’s 10 Favorites

Laureato Chronograph 42mm (Ref. 81020-11-131-BB6A)

CHF 14`200 (recommended retail price)

Laureato Chronograph 42mm (Ref. 81020-11-131-BB6A)

 

1966 44mm (Ref. 49551-11-132-BB60)

CHF 9`100 (recommended retail price)

1966 44mm (Ref. 49551-11-132-BB60)

 

1966 30mm (Ref. 49528D11A172-CB6A)

CHF 10`000 (recommended retail price)

1966 30mm (Ref. 49528D11A172-CB6A)

 

1966 WW.TC 40mm (Ref. 49557-11-132-11A)

CHF 13`700 (recommended retail price)

1966 WW.TC 40mm (Ref. 49557-11-132-11A)

 

Vintage 1945 XXL Large Date and Moon Phases 36mm (Ref. 25882-11-121-BB6B)

CHF 12`600 (recommended retail price)

Vintage 1945 XXL Large Date and Moon Phases 36mm (Ref. 25882-11-121-BB6B)

 

Cat's Eye Majestic 35mm (Ref. 80493D11A131-CK6A)

CHF 15`500 (recommended retail price)

Cat's Eye Majestic 35mm (Ref. 80493D11A131-CK6A)

 

Cat's Eye Small Seconds 34mm (Ref. 80484D11A161-11A)

CHF 14`700 (recommended retail price)

Cat's Eye Small Seconds 34mm (Ref. 80484D11A161-11A)

 

Bridges Neo Bridges 45mm (Ref. 84000-21-001-BB6A)

CHF 25`200 (recommended retail price)

Bridges Neo Bridges 45mm (Ref. 84000-21-001-BB6A)

 

1966 Date and Moon Phases 40mm (Ref. 49545-11-131-BB60)

CHF 9`000 (recommended retail price)

1966 Date and Moon Phases 40mm (Ref. 49545-11-131-BB60)

 

Laureato 34mm (Ref. 80189D56A132-56A)

CHF 15`900 (recommended retail price)

Laureato 34mm (Ref. 80189D56A132-56A)

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