The Heuer Globetrotter exhibition – a sneak preview

Tomorrow TAG Heuer will launch the Heuer Globetrotter Exhibition at the TAG Heuer Boutique in Geneva together with Jack W. Heuer and Jean-Claude Biver at 17:30 CEST.

I parallel the Heuer Globetrotter exhibition will start around the world for two weeks.

Ten TAG Heuer boutiques across the world will each exhibit a themed collection featuring vintage Heuer models from the brands museum in La Chaux-de-Fonds, as well as pieces loaned by local watch-collectors.

This is an exclusive sneak preview of some of the watches you will be able to discover in Geneva from tomorrow onwards …

Heuer Autavia 1962

A total 400 wrist- and pocket-watches will be exhibited simultaneously in ten countries with ten specific themes.

The event will be launched as part of an initiative to reinforce and showcase TAG Heuer’s rich watchmaking history. Heritage has again become one of TAG Heuer’s four pillars of communication, along with sport, lifestyle and art/music.

You may enlarge the picture underneath to learn more about some of the watches being exposed in Geneva …

Each of the ten cities will have a specific theme within the exhibition:

Geneva – the major inventions

Paris – the classic Heuer watches

Munich – the military watches

Venice – cars and timekeeping

Dubai – sailing and diving

Hong Kong – cars and drivers

Sydney – multisport

Tokyo – design through history

Miami – design

Singapore – Formula 1

In the next days I should be able to also show you watches being exposed in other cities …

Related Posts

The concept for the AC75, the class of boat to be sailed in the 36th America’s Cup 2021 in Auckland / New Zealand

News from the upcoming 36th America´s Cup. Omega again joins the Emirates Team New Zealand

An exciting new era in America’s Cup racing has been unveiled today.

The concept for the AC75, the class of boat to be sailed in the 36th America’s Cup 2021 in Auckland / New Zealand, is released illustrating a bold and modern vision for high performance fully foiling monohull racing yachts….

The good news is: Omega again is on board of the Emirates Team New Zealand.

The question now is: What other watch-brands will join the competition?

Have a quick look …

The original 'Heuer Carrera' was sold at auction in May 2016, for a breaking price of 225’000 CHF. Peterson’s Heuer is now owned by the TAG Heuer museum

TAG Heuer – Unique reedition of the famous Heuer Carrera Ronnie Peterson

TAG Heuer presents a replica inspired by the glorious ‘Carrera’ gold 18 carat, owned by Ronnie Peterson.

The first reedition is a unique piece in 18 carat gold, identical to the one worn by the Swedish pilot. TAG Heuer is proud to present a unique reedition of the famous so called ‘Carrera Ronnie Peterson’.

This replica is offered on behalf of TAG Heuer and the proceedings of the sale will go to the Ronnie Peterson foundation, honoring his legacy and supporting talents in motor sport. 

The reedition will be sold at Bonhams auction ‘Les Grandes Marques à Monaco’ Friday, May 11th in Monaco.

Blancpain Tribute to Fifty Fathoms MIL-SPEC

31 Baselworld 2017 novelties that really impressed me.

Why 31? That´s the number I counted when finishing my choice and putting the story together. 

Please do not expect a product listing of ticking superlatives here or a ranking of the most expensive / crazy watches.

What I will show you instead are watches that really impressed me – 31 in total. Either through their good and cool design, technical realization, impeccable quality and/or reasonable price. 

The watch brands featured are:

Blancpain, Breguet, Breitling, Bulgari, Certina, Chanel, Chopard, Frédérique Constant, Glashütte Original, H. Moser & Cie., Hamilton, Harry Winston, Hermès, Hublot, Longines, Mido, Nomos, Omega, Patek Philippe, Porsche Design, Rado, Rolex, TAG Heuer, Tudor and Zenith.   

TAG Heuer Autavia Heuer 02 Chrono 42 mm

Baselworld 2017: TAG Heuer Autavia Heuer 02 Chrono 42 mm

Authentic, cool and fair priced! Created and christened by Jack Heuer in 1962 the Autavia chronograph quickly became an iconic timepiece. The new Autavia Heuer 02 Chrono 42 mm is an authentic replica of an Autavia from 1963. What you get is the cool look from the 1960s paired with the newest watchmaking technology from 2017…

Jack Heuer wearing the new 2017 TAG Heuer Autavia Chronograph with the 7-row steel “Grains of rice” bracelet