During LVMH Watch Week in Dubai in January 2020 I discovered the the brands novelties together with CEO Ricardo Guadalupe. Ricardo told me: "In order to push back the limits of mastering time, we have developed a brand of savoir-faire all of its own: the art of fusion. Be the first, be unique, be different”.
This was the philosophy upon which Hublot built up an excellent reputation in just a few decades on the very competitive high-quality timepiece market. The focus is perfectly ingrained in the idea of the art of fusion, which Hublot has applied since 1980 (40 years ago!) when Carlo Crocco designed the first case combining natural rubber and gold with a shape inspired by a ship’s porthole. When Jean-Claude Biver & Ricardo Guadalupe took the helm of the brand in 2004, and they made this art of fusion into a founding spirit that they deployed as they wished, combining traditional watchmaking savoir-faire with the most cutting-edge technologies and unexpected materials. In 2005, the Big Bang collection, a chronograph with an elegant and contemporary design, enjoyed international success. In its 6,000 sqm Manufacture on Lake Geneva in Switzerland, Hublot is constantly pushing back the boundaries of horological innovation. Hublot creation date: 1980 Hublot CEO: Ricardo Guadalupe Hublot head office: Chemin de la Vuarpillière 33, 1260 Nyon — Switzerland Hublot website: www.hublot.com