EBEL Watches S.A.
MGI Luxury Group S.A. Place de la Gare 2B
This brand is great because
A passion for innovation and excellence in watch design has been at the heart of the EBEL brand since it was founded by husband and wife Eugène Blum and Alice Lévy in La Chaux-de-Fonds, Switzerland, in 1911. The brand is based on a love story, created by a man and woman – a highly unusual situation at the time. Since its inception, EBEL has remained true to its core values, manufacturing fine Swiss watches that blend technical expertise and distinctive style. Design aesthetics and passion for timepieces were transmitted to the next generations and continue to influence today’s timepieces. EBEL offers a new bold approach to luxury. Luxury infused with a chic, modern vision. Fresh, surprising design with subtle, exquisite detail. EBEL is the playful, hip luxury brand that will always get you noticed through unexpected design created for the modern, chic woman and man. It is the ultimate icon of self-expression. In 2014, EBEL revealed an evolutionary interpretation of the Sport Classic introduced in 1977. The new EBEL Wave maintains the DNA of the iconic wave bracelet but energizes it with more modern and dynamic design elements. The case profile and the wave-shaped links are bolder and most distinctive while retaining the sensuous, fluid lines and curves so emblematic of EBEL. Redesigned for today’s modern, active, chic woman and man, the EBEL Wave collection is elegant with an assertive strong identity. This new collection will appeal to the modern, chic woman and man looking for a strong yet elegant identity watch that exhibits the highest quality finishing and details for which EBEL is renowned.